Media Profiting from the Seduction and Rape of Women Essay -- Feminism

Rape is the current advertising metaphor (Wolf, 79) When did intimate assault become a legitimate advertising tool or form of entertainment? At some point in time, it did because its predominate in society today through films, television, and magazines. One of every cardinal Hollywood movies depicts a rape. Magazines are full of ads that depict either translucent or implied sexual assault of women by men. I was more than a little surprised by magazine ads that depict rape. One for Chaleur danimale meat showed a sore women chained to a naked man. Why? What on earth does this have to do with perfume? How is rape supposed to shell out any product? Why are advertisers using such images? Images of women and ravisher become more extreme. As advertising executives told The Boston Globe, You have to repulse a little harder...to jolt, shock, break through. Now that the competition is fiercer, a livelong lot rougher trade takes place Rough trade is gay male overhear for a sadisiti c heterosexual partner. Today, business wants even more desperately to seduce...It wants to cashier resistance.(Wolf, 79) There are also some images which arent overtly rape, but pay heed to degrade women sexually and objectify them, which tends to have horrifying consequences. ...In a stool of Rock and Hip Hop videos, women get turned into pieces of booty served up for the pleasure of pwerful men... (Mtv) A recent cover of Esquire magazine showed a naked woman covered in caviar. Pictures in the feature article showed the womans boldness covered in honey, her eyes closed, her mouth opened with her tongue provocatively exposed. Turning a human being into a thing, an object, is almost always the first step toward justifying violence against that person.... ...lifetimetv.com/shows/specials/changingface/illusions2.html Life Time Entertainment Services. 2000 ever-changing hardiness of Beauty Models http//www.lifetimetv.com/shows/specials/changingface/models.html Life Time Ente rtainment Services. 2000 Changing hardiness of Beauty Views. Sela Ward http//www.lifetimetv.com/shows/specials/changingface/views5b.html Life Time Entertainment Services. 2000 Changing Face of Beauty Views. Maricia Gillespie http//www.lifetimetv.com/shows/specials/changingface/views.html Life Time Entertainment Services. 2000 Douglas, Susan J. Where the Girls Are Growing Up Female with the Mass Media. New York Random House Publishing, 1994, 278. Starr, Bernard. IT AINT JUST samaraAGING AND THE MEDIA http//www.longevityworld.com/justpaint.html. 1997 Wolff, Naomi. The Beauty Myth. New York Doubleday Publishing, 1991